Selected by Chrambl
The Salzburg Indie Pop – ORGANIC & Fairtrade Arabica
Fruity, complex, and full of character. Indie Pop combines ORGANIC quality with Fairtrade certification and genuine Salzburg coffee craftsmanship – for discerning connoisseurs.
☕ Variety
100% Arabica
🌱 Certified
ORGANIC & Fairtrade
🔥 Roast
French Roast
📍 Origin
Saalfelden, Salzburg
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☕ Aroma Profile
Aroma: Dark chocolate, apricot, orange
Body: good and balanced
Acidity: lively and fruity
Character: vibrant, complex and elegant
✔ Coffee Information
Variety: 100% Arabica (Single Origin)
Roasting method: Single Origin long-term roasting
Roast level: French Roast (Medium-Dark)
Certification: ORGANIC (AT-Bio-301) & Fairtrade
Roasted & packaged in: Saalfelden, Salzburg
🔥 Why French Roast?
With French Roast, the coffee develops its full body with minimal bitterness. The gentle long-term roasting ensures maximum aroma development and preserves the natural fruity and chocolate notes.
🥁 Hand-roasted in Salzburg
Each batch is processed with state-of-the-art sensors and precise Giesen drum roasting control. No industrial coffee, no intermediaries – just honest craftsmanship directly from Salzburg.
🌱 ORGANIC & Fairtrade Benefits
✔ 100% high-quality Arabica
✔ ORGANIC & Fairtrade certified
✔ Single Origin process
✔ Gentle long-term roasting
✔ Direct purchasing without intermediaries
✔ Short transport routes
📦 Packaging
Packaged in sustainable kraft paper – aluminum-free, with aroma valve and practical zip closure. Developed for maximum freshness and minimal environmental impact.
🇦🇹 Regional & Independent
100% Salzburg-based company – without corporate ownership or large-scale roasters. Genuine direct sales with transparent origin and honest craftsmanship.
